2019 may be the year of the pig. However, in the media world, 2019 could be the year of the mouse. The year is setting up to be a banner… read more →
Recently, a 30-second commercial in some of the biggest shows on TV would cost you upwards to $700,000 for one :30 spot. However, as of this post, the price of… read more →
Commercial free platforms are accumulating viewers and retaining them from network television channels. Audiences have flocked to streaming sites with no ad breaks during their programs. Top producers such as… read more →
NBC TV is saying less is more. The network is promising less commercials starting next Fall season. Comcast’s NBC Universal is cutting the number of spots by twenty percent as… read more →
As a self-proclaimed TV junkie, I could not have been more excited when I found out that I would be going to Fox and ABC’s upfront presentations. Not only was… read more →
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